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- Chapter 109B - Luo Qing Luan’s unusual thinking
Chapter 109B: Luo Qing Luan’s unusual thinking
“This is not only the Headquarters of the Capital, there are also other branches of the Brocade Mansion all over the various provinces and districts and the total annual income adds up to about a hundred thousand in profit. So if we are able to further improve the designs, we are sure to attract the current customer base to bring in new customers so the business will be even better.”
Looked like Nangong Chen’s thinking wasn’t formed only today. Luo Qing Luan smiled a little as she said, “Second Prince’s clothes manufacturing business’ main customers are those officials’ wives and wealthy young misses?”
Nangong Yu replied, “Does Prince Consort have any different ideas?”
Luo Qing Luo thought for a moment and said, “Your thinking isn’t too bad but I feel that although there are plenty of wealthy people in West Chu but they basically buy in limited quantities, just two to three pieces each time isn’t too bad at all. But during festive seasons, purchasing in bulk quantities for the young misses or relatives and friends are also counted as well.”
“If Second Prince can think of a way to attract various prefecture’s clothing merchants with you being responsible for supplying them bulk quantities of clothing, the pricing can be set at a lower discount rate. But once the quantity increases, your profits would be even higher. Furthermore binding those merchants together, we are making them help Brocade Manor doing sales on the surface, but at the same time we will also be advertising Brocade Manor’s reputation and status, which will be even more suitable.”
“Prince Consort’s meaning is……”
Hearing until here, Nangong Yu suddenly understood something as he went into deep thoughts, “Brocade Manor not only needs to retain its original customers, furthermore it also wants to convert the other clothing merchants to help promote sales?” He was thinking to himself if this was possible? Brocade Manor itself was in the clothing business and those clothing merchants were all in similar businesses so why would they put aside their own business just to help him promote, just earning a measly lower pricing?
Luo Qing Luan smiled, “Just this, had the Second Prince not considered this possibility before? As long as the clothing which Brocade Manor comes out with are guaranteed new designs and will forever be the latest styles which couldn’t be found anywhere in other shops, wouldn’t those merchants purchase from you? How many wealthy people are there in West Chu? What they mind is not money but face. They themselves are wealthy and have prestigious statuses so no matter if it was in terms of food or clothing, it only could be the newest and best quality which would then reflect their face! Even if the pricing is slightly expensive by a little, they wouldn’t care about it, instead feeling that they are different from the others.”
Anyone had the same kind of thinking and Luo Qing Luan was extremely clear that even if it was a simple piece of clothing, no one liked to wear the same design as anyone else which was known as “resemblance in wearing”. It would be extremely embarrassing! Only through guaranteed exquisite design would enable them to grab the customers tightly in their hands.
Nangong Yu’s eyes turned brighter as he listened on and got even more excited, “Prince Consort, you mean you’re able to help design several exclusive clothing?”
She had many different designs in her memories from the later centuries in various designs and patterns. Luo Qing Luan even recalled the material and accessories that went along. It was exactly because of this which was why when Nangong Yu mentioned this point, she felt that the idea wasn’t too bad as she could exhibit her superiority.
“Whether it can be done or not, we just need to give it a try. I’ll draw a style out first and you can let your people try creating it and test it out first.”
Luo Qing Luan prepared this as her third source of earnings hence she needed the aid of Nangong Yu’s Brocade Manor to display various exquisite clothing. As for the split in profits, she naturally would not stand on ceremony.
Nangong Yu was also on track as he immediately responded, “That’s great, many thanks Prince Consort. If the effect is not bad, then I will split a portion of Brocade Manor’s profits with you.”
Temporarily not mentioning how much to split, Luo Qing Luan nodded, “That would be great. As for the exact amount of profit distribution, let’s wait until the first batch of clothing is sold before we decide, no need to hurry.”
Nangong Yu was also curious on what kind of exquisite design would Luo Qing Luan come out with as he immediately passed her paper and pen. When Luo Qing Luan finished drawing the design in a short amount of time, he received it and was overjoyed.
“This pattern…. It’s so exquisite, it’s my first time seeing it.” Nangong Yu smiled as he laid heaps of praises on it.
“Mn, this is an abstract drawing method and in actual fact it is a rose. But it looks different from the ones which the tailors normally embroiders. This flower pattern is on the luxuriance side and is normally worn for important occasions. At the same time we can add on some accompanying accessories to form into a series.” Luo Qing Luan applied the concept which she had read from her past life, changing into a term which Nangong Yu was able to understand, “Let’s give this set of clothing a name, temporarily it will be known as the Elegant Rose series. Red roses that rose and giving it an exquisite name, which is equivalent to a form of packing, will make it appear as extraordinary.”
Nangong Yu listened with joy and interest as he couldn’t stop muttering to himself, “Elegant Rose…. Elegant Rose series? A set of clothing in the same style with accompanying accessories, is considered as a series? In future there will be many other series? Right, that’s right, this idea is just fabulous, excellent!”
Thinking that Brocade Manor would soon become the number one retailer like Heavenly Dream Tower in the Capital in the near future, he originally casually invited Luo Qing Luan to give an idea but he had not expected to reap such a reward. He couldn’t help but look at Nalan Ye as Nangong Yu laughed heartily, “Ziqing, you’re really awesome, this wife of yours is so excellent, a genius!”
Nalan Ye was also shocked and surprised by Luo Qing Luan’s unusual way of thinking as he proudly declared, “Of course, just whose wife is she!”